{"id":647,"date":"2017-08-17T13:21:56","date_gmt":"2017-08-17T18:21:56","guid":{"rendered":"http:\/\/digilopolis.com\/blog\/?p=647"},"modified":"2025-01-19T22:41:21","modified_gmt":"2025-01-20T03:41:21","slug":"la-nueva-herramienta-de-google","status":"publish","type":"post","link":"https:\/\/digilopolis.com\/blog\/2017\/08\/17\/la-nueva-herramienta-de-google\/","title":{"rendered":"Insignias, la nueva herramienta de Google"},"content":{"rendered":"<p>El <a href=\"https:\/\/www.blog.google\/products\/search\/new-badges-help-you-discover-and-take-action-image-search\/\">equipo de Google<\/a> quiere ayudarnos a encontrar de forma m\u00e1s \u00e1gil informaci\u00f3n mediante im\u00e1genes, potenciando a Google Im\u00e1genes con un sistema al estilo Pinterest para el descubrimiento visual.<\/p>\n<p>Al momento de utilizar Google Im\u00e1genes, notaremos que los resultados est\u00e1n categorizados, identificando el tipo de contenido que ofrece cada imagen. Por ejemplo, veremos una etiqueta o insignia indic\u00e1ndonos que la imagen corresponde a una receta, un gif, un video, etc.<\/p>\n<p>De acuerdo con Fortune, son etiquetas que act\u00faan como insignias, que a la hora de la b\u00fasqueda de im\u00e1genes nos ayudar\u00e1 a encontrar lo que realmente se busca.<\/p>\n<p>As\u00ed que si utilizamos Google Im\u00e1genes para encontrar recetas o productos, est\u00e1 funci\u00f3n ser\u00e1 un aliado que nos ahorrar\u00e1 mucho tiempo. Y por supuesto, seguiremos teniendo disponible el resto de las funciones de Google Im\u00e1genes, como im\u00e1genes relacionadas, agregar notas y etiquetas a las im\u00e1genes guardadas, entre otras.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium\" src=\"https:\/\/media.giphy.com\/media\/3o6vXJeIO8LFMpzYAw\/giphy.gif\" width=\"270\" height=\"480\" \/><\/p>\n<p>\u00bfImpactar\u00e1 en el SEO?<\/p>\n<p>La compa\u00f1\u00eda desarroll\u00f3 esta caracter\u00edstica en su buscador que ayudar\u00e1 a las marcas a posicionar exclusivamente sus im\u00e1genes, un nuevo tipo de Serch Engine Optimization (SEO).<\/p>\n<p>Al parecer, los algoritmos de Google detectar\u00e1n autom\u00e1ticamente gifs y asignar\u00e1n la <strong>insignia<\/strong> apropiada, las cuales aparecer\u00e1n en las \u201cb\u00fasquedas de im\u00e1genes\u201d en dispositivos m\u00f3viles. La nueva herramienta puede beneficiar a sitios de<strong> comercio electr\u00f3nico<\/strong>, tiendas retail y minoristas, as\u00ed como los formatos de venta conocidos como \u201csegunda mano\u201d.<\/p>\n<p>Esta nueva din\u00e1mica se mostrar\u00e1 en una primera etapa en la app de Android y en la web m\u00f3vil.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El equipo de Google quiere ayudarnos a encontrar de forma m\u00e1s \u00e1gil informaci\u00f3n mediante im\u00e1genes, potenciando a Google Im\u00e1genes con un sistema al estilo Pinterest para el descubrimiento visual. Al momento de utilizar Google Im\u00e1genes, notaremos que los resultados est\u00e1n categorizados, identificando el tipo de contenido que ofrece cada imagen. Por ejemplo, veremos una etiqueta [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":649,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[171],"tags":[],"class_list":["post-647","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Insignias, la nueva herramienta de Google - Digil\u00f3polis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digilopolis.com\/blog\/2017\/08\/17\/la-nueva-herramienta-de-google\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Insignias, la nueva herramienta de Google - Digil\u00f3polis\" \/>\n<meta property=\"og:description\" content=\"El equipo de Google quiere ayudarnos a encontrar de forma m\u00e1s \u00e1gil informaci\u00f3n mediante im\u00e1genes, potenciando a Google Im\u00e1genes con un sistema al estilo Pinterest para el descubrimiento visual. 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